The 4.7 seconds RS model starts at $36,605. What other 345hp car with the same price point can beat that?
Here's another commercial I found. Couldn't embed it but here's a link: http://www.digitaltrends.com/cars/ford-focus-rs-pricing-performance-specs-news/#/14
So many lens flares.
Used market is fine, but people are looking for more than just the speed. It's also a nice car. Not luxury, but a nice car.